Episode 26: Elder Care Law
Most employees aren't just managing their workload — they're managing aging parents, dementia diagnoses, and a long-term care system that's increasingly broken. And most employers have no idea. In this episode, Marcia and Meghan sit down with Bryan Adler, board-certified elder law attorney and co-founder of Rothkoff Law Group, to talk about what's really happening in elder care in America — and why it belongs in every HR leader's conversation about benefits, retention, and employee wellbeing. Bryan shares why he walked away from traditional elder law to build something completely different, what the caregiving crisis actually looks like on the ground, and how employers can support employees who are quietly drowning in the sandwich generation — or something even harder. They also dig into what it means to build a mission-driven team, why your best hires aren't looking for a job, and what Bryan has learned the hard way about leading a growing firm with seven offices. If you're an HR leader, CEO, people manager, or anyone navigating the intersection of work and family caregiving, this one will change how you think about your benefits package — and your people. In this episode: Why elder care costs have nearly doubled — and what that means for your workforce The caregiving crisis hiding inside your employee base right now How employers can offer elder care resources without spending a fortune Early-onset dementia, the new sandwich generation, and what HR needs to understand Bryan's hiring philosophy: mission-driven candidates vs. job seekers What Bryan learned about transparency, leadership, and letting go as his firm scaled Long-term care insurance — what agents won't tell you and what you actually need to know
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